Toolibrary

Ahrefs vs Mailchimp

Ahrefs and Mailchimp are both marketing — but they differ on pricing, features, and integrations. Mailchimp offers a free plan, while Ahrefs is paid-only. Mailchimp has the lower entry price.

Ahrefs logo
Ahrefs
Paid · from $129/mo

SEO tools for backlinks and keywords.

Visit Ahrefs
Mailchimp logo
Mailchimp
Freemium · from $13/mo

Email marketing and automation platform.

Visit Mailchimp

At a glance

 AhrefsMailchimp
CategoryMarketingMarketing
Pricing modelPaidFreemium
Starting priceFrom $129/moFrom $13/mo
Free planNoYes
Integrations34

Ahrefs pricing

Lite

$129/mo

  • Site Explorer
  • Keywords Explorer
  • 5 projects

Standard

$249/mo

  • Content Explorer
  • More history
  • 20 projects

Mailchimp pricing

Free

$0

  • 500 contacts
  • 1,000 sends/mo
  • Basic templates

Essentials

$13/mo

  • Custom branding
  • A/B testing
  • Automations

Ahrefs integrations

  • Google Search Console
  • Looker Studio
  • API

Mailchimp integrations

  • Shopify
  • WooCommerce
  • Canva
  • Zapier

Which should you choose?

If budget is your priority, Mailchimp starts lower. Choose Ahrefs if you want seo tools for backlinks and keywords, or Mailchimp if you need email marketing and automation platform. Review the full pricing and integrations above, then read each tool's profile for the details.