Hootsuite vs HubSpot
Hootsuite and HubSpot are both marketing — but they differ on pricing, features, and integrations. HubSpot offers a free plan, while Hootsuite is paid-only. HubSpot has the lower entry price.
At a glance
| Hootsuite | HubSpot | |
|---|---|---|
| Category | Marketing | Marketing |
| Pricing model | Paid | Freemium |
| Starting price | From $99/mo | From $20/mo |
| Free plan | No | Yes |
| Integrations | 4 | 4 |
Hootsuite pricing
Professional
$99/mo
- 1 user
- 10 accounts
- Unlimited posts
Team
$249/mo
- 3 users
- 20 accounts
- Roles & approvals
HubSpot pricing
Free Tools
$0
- CRM
- Forms
- Email marketing
Marketing Starter
$20/mo
- Automation
- Landing pages
- Ads
Hootsuite integrations
- X
- Canva
HubSpot integrations
- Gmail
- Slack
- Salesforce
- Zapier
Which should you choose?
If budget is your priority, HubSpot starts lower. Choose Hootsuite if you want schedule and manage social media, or HubSpot if you need crm platform for marketing, sales, and service. Review the full pricing and integrations above, then read each tool's profile for the details.