Toolibrary

Hootsuite vs Mailchimp

Hootsuite and Mailchimp are both marketing — but they differ on pricing, features, and integrations. Mailchimp offers a free plan, while Hootsuite is paid-only. Mailchimp has the lower entry price. They share 1 integration, including Canva.

Hootsuite logo
Hootsuite
Paid · from $99/mo

Schedule and manage social media.

Visit Hootsuite
Mailchimp logo
Mailchimp
Freemium · from $13/mo

Email marketing and automation platform.

Visit Mailchimp

At a glance

 HootsuiteMailchimp
CategoryMarketingMarketing
Pricing modelPaidFreemium
Starting priceFrom $99/moFrom $13/mo
Free planNoYes
Integrations44

Hootsuite pricing

Professional

$99/mo

  • 1 user
  • 10 accounts
  • Unlimited posts

Team

$249/mo

  • 3 users
  • 20 accounts
  • Roles & approvals

Mailchimp pricing

Free

$0

  • 500 contacts
  • 1,000 sends/mo
  • Basic templates

Essentials

$13/mo

  • Custom branding
  • A/B testing
  • Automations

Hootsuite integrations

  • Instagram
  • LinkedIn
  • X
  • Canva

Mailchimp integrations

  • Shopify
  • WooCommerce
  • Canva
  • Zapier

Which should you choose?

If budget is your priority, Mailchimp starts lower. Choose Hootsuite if you want schedule and manage social media, or Mailchimp if you need email marketing and automation platform. Review the full pricing and integrations above, then read each tool's profile for the details.